Kolkata, 11th July, 2018:
“Blow gently over my garden. Wind of the southern sea. In the hour my love cometh And calleth me.” ~ Sesher Kobita by Tagore
“For God’s sake hold your tongue, and let me love.” ~ John Donne
Either a rose or a Love poetry to express your feelings for her was a paramount act. But an even better option is now “Secret Temptation” Desired by all. Yes, a floral fragrances offering that will take you to the next level of passion with elegance.
Leading Female fragrance brand from the house of McNROE, Secret Temptation announced its new brand identity today in Kolkata. From spelling confidence through “Own your Temptation” – the brand now boldly encourages a woman to pursue their conviction.
On the Occasion, Narayan Kumar Daga, MD, McNROE said “McNROE came into existence because I didn’t shy away from my love of fragrances. It’s possible to turn dreams into reality if the ideas are chased with faith and conviction. I’d like everyone to own their passion, their wishes, and their temptation. That’s the secret mantra for success at McNROE.”
The event also marketed the launch an exclusive new fragrance to Secret Temptation’s deodorant portfolio of Romance, Mystery, Affair, Play, and Passion. Aptly named “Desire”- the new variant in the market gives out a sweet and charming fragrance of dedicated Turkish roses. A slight hint of floral Germanium and lingering Musk, Desire surely is a heavenly promise for lasting freshness.
Mr. Sanjay Srivasta, Chief Business Officer, McNROE said, ” Secret Temptation has been McNOE’s voice to encourage a progressive brand ideology. Currently, the brand occupies 5.7 percent market share in West Bengal while Secret Temptation is the strongest deodorant brand in Kolkata with 6.5 market share.’
McNROE is No.2 Deodorant maker in the country and hopes to raise the bar for the industry through it’s enchanting array of fragrances and new brand ideology.
Reported and Photographed by Sutithi Munshi,Antara Tripathy