P.C. Chandra Jewellers’ Mother’s Day Campaign, #DearMOMents. P.C. Chandra Jewellers, one of India’s leading jewellery brands, launched their Mother’s Day campaign #DearMOMents featuring customers. 12 duos, – mothers-daughters and mothers-in-law daughters-in-law appeared in their communication, spread across billboards, radio, and digital. The campaign highlighted the young women discussing their bond with their mothers and mothers-in-law. … Continue reading P.C. Chandra Jewellers’ Mother’s Day Campaign, #DearMOMents.