Kolkata |
Air pollution emerged as the deadliest form of pollution as per a new joint study by World Bank and the Institute for Health Metrics and Evaluation (IHME), which estimated that 5.5 million lives were lost in 2013 to diseases associated with outdoor and household air pollution, causing human suffering and reducing economic development, deaths resulting from which cost global economy about US$225 billion in lost labor income in 2013. The study (http://www.worldbank.org/en/news/press-release/2016/09/08/air-pollution-deaths-cost-global-economy-225-billion) states that about 90 percent of the population in low and middle income countries is exposed to dangerous levels of ambient air pollution.
Putting things in perspective, Bengt Rittri, Blueair founder and CEO, said, “The study shows how billions of people in cities around the world find it near impossible to escape breathing heavily polluted air, on the street and indoors at home and work. City authorities and national governments need to devote more resources to improving air quality and advising individuals how to protect themselves. While individuals have little control over the air breathed outdoors, we can create safer indoor environments by using air purifiers to remove airborne contaminants in our living and working spaces.”
Plugging his brand, he said “Blueair can be thought of as its patented HEPASilent (TM) technology filtration process in air purifiers combines advanced filter media and an encapsulated ion particle charging chamber capturing 99.97% of airborne particles down to 0.1 micron in size thus creating safer indoor environments in larger spaces at work or homes measuring up to 1,180 sq. ft (110 sq. m.).