VARDA GOENKA – Fine Jewels by DIAGOLD – Actress Rituparna Sengupta unveils the brand’s fresh personality

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VARDA GOENKA – Fine Jewels by DIAGOLD– Actress Rituparna Sengupta unveils the brand’s fresh personality

The launch of Lush Glory & Chique Repertoire Jewellery collection

Kolkata, 26th July 2018, Thursday: Popularly known as Diagold, the fine designer jewellery brand unveiled its all new identity as VARDA GOENKA – Fine Jewels by DIAGOLD in line with its makeover initiative. Celebrated actress Rituparna Sengupta along with Ms. Varda Goenka herself did the honour of disclosing the brand’s crisp persona to the media and public. On the notable occasion VARDA GOENKA – Fine Jewels by DIAGOLD also launched two of its latest jewellery collections – Lush Glory & Chique Repertoire – Festive & Contemporary respectively.

Breathing a new vibe in the brand with its new identity, Diagold undergoes a renovation to present VARDA GOENKA – Fine Jewels by DIAGOLD, a refined entity that stands for Innovation, Customer service and Value. Adding a whiff of novelty this transferal also reflects in design accents and store modulation. The ever-altering trends and customer penchants has been the reason behind the remodeling and has been welcomed with vigor.

At the juncture the brand also launched two newest jewellery collections in sync with its new design appeal. While Lush Glory embraces trends for the upcoming celebratory season creating ethereal jewels, Chique Repertoire extends classic and eternal options that fancy the millennial.

Elated on the occasion, Ms. Varda Goenka, Founder & Creative Director, VARDA GOENKA – Fine Jewels by DIAGOLD shared, “The new entity has been created with a clear vision-To become a jewellery label that represents innovation in design, customer service and value-laden jewellery products that appeal to a niche audience for diamond jewellery. We continue to excel in our offering in our attempt to bid the best to our patrons. With this new persona I am certain that our customers will a lot more reasons to come back to us again and again.”

Store address- Sumangal Apartment, 1st Floor 4, Lee Road, Kolkata – 700 020

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Editor Desk

Antara Tripathy M.Sc., B.Ed. by qualification and bring 15 years of media reporting experience.. Coverred many illustarted events like, G20, ICC,MCCI,British High Commission, Bangladesh etc. She took over from the founder Editor of IBG NEWS Suman Munshi (15/Mar/2012- 09/Aug/2018 and October 2020 to 13 June 2023).
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