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Intex Creates Milestone with Record Sale of 3 Lakh Power Banks in Aug, 2017; Becomes the No.1 Player in the category
– Intex sells 300K Power Banks in month of August, 2017
– Attains Leadership position in the category in Online Sales
– IT-PB11K, IT-PB12.5K and IT-PB20KPoly were the highest selling models
New Delhi, India, September 1st, 2017: Intex Technologies, one of the leading consumer electronics companies, achieved a milestone with the sale of a record 300K Power Bank units pan-India in the month of August, 2017.
Maximum sales were done at various online platforms thereby making Intex the No. 1 brand in the online space. Earlier this year, Intex was clocking 100K units per month and in August achieved 3 times the same. Intex’s Power Bank’s Online to Offline ratio stands at 85:15.
Commenting on this achievement, Ms. Nidhi Markanday, Director & Business Head, Intex Technologies said, “We are thrilled to announce that Intex has sold 300K power banks in August, 2017, out of which 85% sales came from the online platforms during the month, a clear vindication of brand Intex’s increasing online reach and acceptance. Over the past few years, e-commerce and online shopping has been gaining immense traction in India driven primarily by tech savvy youth. We are sure of achieving same numbers in the following months of the festive period this year. Keeping consumers in mind, Intex has always partnered with popular e-commerce portals to increase its online reach and provide innovative products to a wider consumer base at competitive prices.”
The highest selling models behind the record sales were IT-PB11K, IT-PB12.5K and IT-PB20KPoly. Intex continues to increase its omni-channel presence across Online, General Trade and LFR segments to further enhance consumer reach.
Intex Power Banks are known to offer the best user experience at competitive market prices and are widely available across popular e-commerce platforms like Flipkart, Amazon, Snapdeal, Paytm and others.
