Malabar Gold & Diamonds Onboards prominent Bollywood actress Alia Bhatt as their New Brand Ambassador

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Malabar Gold & Diamonds Onboards prominent Bollywood actress Alia Bhatt as their New Brand Ambassador
Malabar Gold & Diamonds Onboards prominent Bollywood actress Alia Bhatt as their New Brand Ambassador
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Malabar Gold & Diamonds Onboards prominent Bollywood actress Alia Bhatt as their New Brand Ambassador
➢ Alia Bhatt is the latest addition to the roster of Malabar Gold & Diamonds’ ambassadors, which includes actors such as Anil Kapoor, Kareena Kapoor Khan & Karthi.
➢ Alia Bhatt will be showcased in the flagship bridal campaign – Brides of India 2023.
Malabar Gold & Diamonds, the 6th largest jewellery retailer globally with 312 showrooms across 10 countries, has signed Indian actress Alia Bhatt as their new brand ambassador. After making her debut in 2012, Alia Bhatt has quickly transformed into one of the most sought-after actresses in India, with a score of blockbusters movies under her belt. She has garnered praise for her versatility as an actress, her humble persona, and her stunning looks, representative of a new era of super-talented actors hailing from India. She is also set to make her Hollywood debut in the movie, Heart of Stone, which is slated to be released soon.
The announcements come in the wake of the 30th anniversary of the Malabar group, which began its operations in 1993. With an extensive retail network in India, UAE, KSA, Qatar, Bahrain, Oman, Kuwait, Malaysia, Singapore, and the USA, the signing of Alia Bhatt as the brand ambassador will bring a new global outlook to the brand as they set their eyes on new markets such as the UK, Australia, Canada, South Africa, Egypt, Bangladesh, Turkey, and New Zealand, as well as strengthen their presence in existing markets.
“I am delighted to be the face of a global brand such as Malabar Gold & Diamonds. Having witnessed first-hand their acceptance amongst Indians and Indian sub-continental audience, the immense success they have reaped abroad should be a source of great pride for us and I am humbled to be a part of the Malabar family. As Malabar Gold & Diamonds gears up to execute their ambitious expansion plan, I earnestly look forward to working closely with them to further their reach amongst jewellery lovers world-over”, commented Alia Bhatt.
“We are very excited to welcome Alia Bhatt into the Malabar Family. Over the years, our brand ambassadors have played an instrumental role in elevating our brand’s status in the eyes of our customers and we are looking forward to taking Malabar Gold & Diamonds to new heights with Alia Bhatt as the face of the brand. Our goal is to be crowned as the World’s largest jewellery retailer by crafting, promoting, and selling jewellery that is an intersection of Indian art, culture, tradition, heritage and Alia Bhatt, both as an actor and as a person, perfectly represents what we are striving to achieve. Her impressive career in the highly competitive film industry resonates with our brand’s journey and ambition as a brand. As Malabar Gold & Diamonds celebrates its 30th anniversary, we are reaffirming our commitment to providing our loyal customers with the best jewellery shopping experience”, commented Malabar Group Chairman, M.P. Ahammed.
Malabar Gold & Diamonds is globally renowned for providing an exceptional jewelry shopping experience with convenience and customer-friendly policies, known as the ‘Malabar Promise.’ This promise assures customers of unmatched quality, transparency, and service assurance. With more than 12 exclusive brands in gold, diamond, and precious gems, Malabar Gold & Diamonds presents the latest designs curated from 20 countries, catering to the diverse tastes and preferences of their vast, multicultural customer base.
About Malabar Gold & Diamonds:
Malabar Gold & Diamonds was established in 1993 and is the flagship company of Malabar Group, a leading diversified Indian business conglomerate.
With an annual turnover of $4.1 billion, the company currently ranks as the 6th largest jewellery retailer globally and today has a strong retail network of 312 outlets spread across 10 countries in addition to multiple offices, design centres, wholesale units, and factories spread across India, Middle East, Far East & USA. The group, owned by more than 4,000 shareholders, has more than 17,500 professionals from over 26 countries working towards its continued success. Malabar Gold & Diamonds also features an online store www.malabargoldanddiamonds.com providing customers the opportunity to purchase their favorite jewelry at any time and on any day from the comfort of their homes.
The group also operates MGD – Lifestyle Jewellery, a retail concept offering trendy and light weight jewellery that represents the independent and the modern woman through its designs and collections.
CSR has been the primary commitment of the group since its inception; integrating ESG (Environmental, Social & Governance) principles into the core business. The key CSR focus areas of Malabar Group are Health, Education, Women Empowerment, Housing, Hunger Free World, and the Environment. The ESG goals of the organization are periodically strengthened by integrating responsibility and sustainability to remain a socially conscious and responsible organization. The group contributes 5% of its profit to such initiatives in the same country of operation.

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Antara Tripathy M.Sc., B.Ed. by qualification and bring 15 years of media reporting experience.. Coverred many illustarted events like, G20, ICC,MCCI,British High Commission, Bangladesh etc. She took over from the founder Editor of IBG NEWS Suman Munshi (15/Mar/2012- 09/Aug/2018 and October 2020 to 13 June 2023).
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