‘Cook. Create. Conquer.’ Brings Live Culinary Challenge to Kolkata with Chef Harpal Singh Sokhi
By Suman Munshi | IBG NEWS
Kolkata, September 11, 2026: Cooking, creativity and competition came together in Kolkata as Borosil and Home Centre – The Social Kitchen joined hands to host the ‘Cook. Create. Conquer.’ culinary challenge at Home Centre, Axis Mall, New Town.
The interactive on-ground event brought together home cooks, food enthusiasts and customers for a live cooking experience, with celebrity chef Harpal Singh Sokhi serving as the judge and engaging directly with the participants.
Home cooks put their skills to the test
As part of the culinary challenge, participants prepared their dishes live in front of Chef Harpal. Their cooking skills were assessed through a combination of creativity, technique and flavour, while the chef interacted with contestants, observed their methods, tasted their creations and shared practical culinary insights.
The event also gave visitors an opportunity to watch the competition from close quarters and participate in the broader food-focused experience. Chef Harpal’s energetic interaction with both contestants and the audience added an entertainment element to the afternoon.
Borosil cookware showcased in a real kitchen setting
The initiative also provided Borosil with an opportunity to demonstrate its cookware and kitchen solutions in an actual cooking environment.
Rather than presenting the products solely through a conventional retail display, the event placed them within a live culinary setting, allowing consumers to see how the products can be used in everyday cooking.
Chef Harpal Singh Sokhi highlighted the enthusiasm and originality displayed by the participating home cooks, noting that every home cook brings an individual approach to combining flavours and ideas. He described the event as an opportunity for participants to showcase their creativity while celebrating the enjoyment of cooking.
Borosil highlights consumer engagement
Commenting on the initiative, Barnali Shankar, VP – Marketing, Borosil, said the company is focused on finding meaningful ways to bring its products closer to consumers and integrate them into everyday cooking experiences.
She said the partnership with Home Centre – The Social Kitchen enabled consumers to experience Borosil cookware and kitchen solutions in action, while Chef Harpal Singh Sokhi’s participation added further engagement to the programme.
According to Shankar, the company was pleased to bring the initiative to Kolkata and witness the strong enthusiasm among participating consumers.
Focus on experiential consumer connect
The ‘Cook. Create. Conquer.’ initiative reflects Borosil’s broader approach of taking its products beyond conventional retail showcases and placing them within interactive, real-world cooking experiences.
The collaboration with Home Centre – The Social Kitchen also creates a platform for consumers to explore kitchen products while celebrating cooking as a creative and participatory activity.
About Borosil
According to the company profile included in the press release, Borosil Ltd. has more than six decades of history and is described as India’s only manufacturer of borosilicate glass. The brand offers products across kitchenware, tableware, cookware and appliances and has a presence across modern trade, e-commerce and B2B channels, alongside a growing direct-to-consumer model.
Its portfolio includes kitchen appliances, ISI-certified pressure cookers, insulated lunch boxes and bottles, BPA-free glass containers, Borosilicate Colors and OG 2X Tuff Glassware. The company also operates Larah by Borosil, its opalware brand.
The Kolkata culinary challenge forms part of Borosil’s continuing efforts to connect its products with consumers through practical and engaging experiences centred on everyday cooking.
By Suman Munshi
IBG NEWS
